Types of advertising photography

When taking advertisement photographs you need to think about the product that you're taking pictures off. You need to think of the best way to appeal to the target audience and what the best way is to make the product seem more appealing.

In fashion photography a model will most likely be used to help promote the product so you need to find out her best angle and if necessary photo manipulate it to make it seem more appealing. 

In this fashion image the jewelry on the girl is heavily emphasized so that it is the main point of the image and what your eyes are mainly drawn to. The girl isn't wearing bright clothes so you're not drawn away from the main point of the advertisement. 

For a magazine the front cover is the main view that advertises the magazine. The front cover needs to have the important things included that will grab the readers attention. The main image on the magazine needs to be clear and simple so it doesn't distract readers from the other information but it stands out enough to make it seem appealing. 

In a car advertisement they need to make it as appealing as possible. They usually have a stylish, slick background that makes the car look incredible in front of it. They need to make sure the car is as clean and shiny as possible so it makes the viewer want to drive it. 

To the left is a very creative advert that advertises the home delivery service IKEA. They have set up the room to the best of their advantage to make the items appeal to the viewers but they have also added the delivery man so it looks like he's delivering the furniture.